Battersea Power Station

Photo and video for London’s biggest redevelopment, 4 years and counting.

Launch a £9b venue. Sell Property. Drive footfall. Sell commercial spaces. Announce partners.

We provide the photo and video teams for all of Battersea Power Station’s needs.

Create viral Reels? Sell £14,000.000 Apartments? Document the King’s visit?

We’ve done it all.

Our team scales to fit the project, from solo creators to bigger production teams.

Viral Property videos.

Insta link for viral property video.

Step 1. Reach and awareness.

Most property marketing shows you rooms. We showed people a life.

At Battersea Power Station, we reinvented how developments earn attention. Instead of slow, predictable walk-throughs, we produced single-take, high-impact videos engineered for virality, giving viewers a visceral sense of what it actually feels like to live inside one of London’s most iconic buildings.

The result? A level of reach and brand heat traditional real-estate content simply can’t buy.

Step 2. Sales conversions.

When customers land on a sales page, they’re not browsing; they’re deciding.

Yet most property videos make decision-making harder. Floor plans are clinical. Traditional videography disguises more than it reveals. Prospective buyers are left guessing where the light falls, how the space flows, and whether it fits the life they want.

So we rebuilt the format from the ground up.

Our videos make spatial understanding effortless. They highlight layout, scale, and flow with total clarity—paired with dedicated amenities films that sell the block, not just the unit.

The outcome: apartments that had been stagnant began to move. Fast.

Event recap content.

Maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

POV Adverts.

A Day at Battersea, Told Your Way.

To bring Battersea Power Station to life, we created a series of fun, fast-paced POV ads, each built around a different experience: a date, a family day out, and a shopping trip with a friend.

One story, three perspectives.
All designed to show how a single day at Battersea can feel completely different depending on who you’re with.

We produced a hero version, then partnered with a Meta specialist to cut the campaign into multiple formats for A/B testing, maximising reach, performance, and creative impact.

The result: ads that didn’t just show the Power Station… they made people want to spend the day there.

Yearly recap content.

For Battersea Power Station, we turn every milestone year into a story worth sharing.

We produced two versions of the annual wrap: a sharp, insight-driven film for internal stakeholders, and a polished, consumer-facing version designed to elevate the brand’s cultural presence.

The result was simple:
Clarity for the people building the project, excitement for the people living in it, and a film that captured the momentum of one of London’s most iconic developments.

Launch content (2022).

Viral prelaunch campaigns (left) to capturing the history making launch weekend, we did it all.

Backdrop helped us turn a vague idea into something cinematic and perfectly on-brand, and helped us gain the attention we wanted.

Georgina Dinnage, Associate Director of Marketing, Battersea Power Station

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